After an image appears in the conversation, one explicit request can reuse that exact image as the group photo.
The generated-photo state exercises the production feature card and its supporting detail at desktop and phone widths.
Operations
Changelog archive with explanatory visuals
A week of follow-through
Synthetic release copy exercises generated group photos and the production archive rhythm without reading live product data.
New features
Improvements
A confirmed appointment can show its follow-up action and a compact calendar preview in the same archive card.
Confirmed appointment
Thu2:00 PMDentist appointment
When a flow cannot continue, the archive card keeps the explanation short and names the next available action.
Stay in the app
Review the current documents
Accept missing launch consent
Continue without opening a browser
The archive can pair a short release note with one verified contact action and no extra identity claims.
Contact card
vCard
Murph
Verified line after setup
Mobile(415) 555-0142
The archive can explain a conversational correction beside a compact phone example without overwhelming the release note.
Private conversation
Actually, I meant Tuesday.
Got it, I’ll use Tuesday.
A bounded chart study covers numeric context without turning the changelog into a dashboard.
Reference context
92
70 mg/dL100 mg/dL
Ops usage search and recovery
Search loading
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
2
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Capped search
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
2
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Showing 100 phone-suffix candidates (safety cap 100; more exist). These contact matches are candidate-only; reset controls are locked until you search by the exact hosted ID.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. Search returns the complete matching set up to the documented 100-row safety cap.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Empty search
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
2
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
0 complete search results.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. Search returns the complete matching set up to the documented 100-row safety cap.
Captured Jul 22, 2026, 6:00 PM
No hosted members or group containers matched this search.
Invalid search
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
2
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Enter a complete hosted member/container ID, an exact verified email, or exactly four phone digits.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. Search returns the complete matching set up to the documented 100-row safety cap.
Captured Jul 22, 2026, 6:00 PM
No rows are shown until the search is corrected.
Stale row error and recovery
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
2
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Usage changed after this table loaded. Refresh and review the current row before resetting it.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Destructive confirmation
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
46
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Reset everyone?
This operation ignores the active search filter and walks the hosted population in fixed, small ID-ordered batches. It is not atomic, does not capture a population snapshot, and does not pause ongoing usage. Each member commits independently before any runtime recheck. The starting population was 47; the live total may change while the walk runs.
Paid, Family-sponsored, and group-container rows clear current included spend and blocking. Exhausted direct Starter rows get the existing one-policy allowance recovery. Immutable usage history, purchased credits, and referral credits remain unchanged. The server processes up to 10 members serially per request. At the starting count, that is about 5 requests; each can spend up to five seconds on runtime wakes, plus database work. Keep this tab open, or pause after the current request once work starts. No search filter is active.
Explicit operation abandonment
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
46
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Abandon reset operation?
This operation ignores the active search filter and walks the hosted population in fixed, small ID-ordered batches. It is not atomic, does not capture a population snapshot, and does not pause ongoing usage. Each member commits independently before any runtime recheck. The starting population was 47; the live total may change while the walk runs.
Already committed member resets will remain. Abandoning forgets this browser's operation ID, cursor, and progress. Starting Reset everyone later creates a new operation that can process those members again from their then-current state.
Paused after the last acknowledged batch. Resume under the same operation to continue from the saved cursor.
- Starting population
- 47
- Processed
- 24
- Reset
- 10
- Unchanged
- 10
- Skipped
- 4
- Wake pending
- 0
- Failed
- 1
Last acknowledged cursor: hbm_design_024
Bounded progress
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
46
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Resetting everyone
This operation ignores the active search filter and walks the hosted population in fixed, small ID-ordered batches. It is not atomic, does not capture a population snapshot, and does not pause ongoing usage. Each member commits independently before any runtime recheck. The starting population was 47; the live total may change while the walk runs.
The page is continuing one bounded request at a time. A pause request takes effect after the current request returns. Per-row reset controls remain disabled until this operation stops or completes.
- Starting population
- 47
- Processed
- 20
- Reset
- 8
- Unchanged
- 9
- Skipped
- 3
- Wake pending
- 1
- Failed
- 0
Last acknowledged cursor: hbm_design_020
Pending-wake rows already committed their usage reset. Recovery replays the existing per-member operation receipts and retries only the runtime wake.
Completion
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
46
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Reset everyone complete
This operation ignores the active search filter and walks the hosted population in fixed, small ID-ordered batches. It is not atomic, does not capture a population snapshot, and does not pause ongoing usage. Each member commits independently before any runtime recheck. The starting population was 47; the live total may change while the walk runs.
Every ID returned by the live ID-ordered walk was acknowledged. This was not an atomic snapshot; members could continue using Murph throughout the operation.
- Starting population
- 47
- Processed
- 47
- Reset
- 19
- Unchanged
- 20
- Skipped
- 8
- Wake pending
- 0
- Failed
- 0
Last acknowledged cursor: hbm_design_047
Population complete with runtime recovery remaining
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
46
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Population reset complete; runtime recovery remains
This operation ignores the active search filter and walks the hosted population in fixed, small ID-ordered batches. It is not atomic, does not capture a population snapshot, and does not pause ongoing usage. Each member commits independently before any runtime recheck. The starting population was 47; the live total may change while the walk runs.
Every population row was acknowledged, but one or more runtimes did not accept their recheck. Retry now, hide this recovery and continue support work, or explicitly abandon its saved browser state. Recovery pages only this operation's existing wake-required receipts; it cannot admit a later member or enter a reset transaction again.
- Starting population
- 47
- Processed
- 47
- Reset
- 19
- Unchanged
- 20
- Skipped
- 8
- Wake pending
- 2
- Failed
- 0
Last acknowledged cursor: hbm_design_047
Pending-wake rows already committed their usage reset. Recovery replays the existing per-member operation receipts and retries only the runtime wake.
Partial failure and recovery
Ops notebook
Usage
Whole-population usage totals with a bounded, ID-ordered view of hosted members and synthetic group containers. Reset clears current included usage or restores one fresh Starter allowance without changing immutable usage history or purchased credits.
Members
46
Group containers
1
Active in 7 days
2
All-time counted AI usage
$16.25
Population recovery
Reset everyone runs small ID-ordered batches and explicitly ignores any active search filter. It is bounded and non-atomic.
Members and containers
Retained inbound messages cover the canonical 30-day mailbox window. Last 7 days and daily average use the trailing seven 24-hour periods. AI usage is all-time counted priced cost from immutable usage rows. Rows are ordered by member ID. The ordinary list remains limited to 25 rows per page.
Captured Jul 22, 2026, 6:00 PM
hbm_design_starter_memberMember
*** 0101
BlockedStarter exhaustedNotice claimed
- Current period
- $0.00 / $0.00
- Remaining
- $0.00
- All-time AI
- $4.50
- Inbound, 7 days
- 12
hbm_design_starter_wake_pendingMember
*** 0202
Wake pendingAvailable
- Current period
- $0.00 / $0.00
- Remaining
- $4.50
- All-time AI
- $4.50
- Inbound, 7 days
- 3
hbm_design_group_containerGroup
2 participants, owner hbm_design_owner
BlockedNotice claimed
- Current period
- $4.52 / $4.50
- Remaining
- $0.00
- All-time AI
- $7.25
- Inbound, 7 days
- 7
Reset everyone paused
This operation ignores the active search filter and walks the hosted population in fixed, small ID-ordered batches. It is not atomic, does not capture a population snapshot, and does not pause ongoing usage. Each member commits independently before any runtime recheck. The starting population was 47; the live total may change while the walk runs.
A usage-limit notice is currently being sent. Retry from the last acknowledged member after that dispatch settles. The unacknowledged member is hbm_design_025.
- Starting population
- 47
- Processed
- 24
- Reset
- 10
- Unchanged
- 10
- Skipped
- 4
- Wake pending
- 1
- Failed
- 1
Last acknowledged cursor: hbm_design_024
Pending-wake rows already committed their usage reset. Recovery replays the existing per-member operation receipts and retries only the runtime wake.
Pitch deck progress slide
Progress
The product is live.
MRR grew 103% in the last 30 days.
We shipped the personal experiment loop first. The wedge became obvious — people don’t want to optimize alone, they want to run health challenges with friends. Group challenges shipped in July. Revenue has compounded every week since.
18% w/w MRR growth
Compounded over the last 30 days, with revenue up every week.
+82% paying customers
In 30 days, with zero paid acquisition.
10 msgs / day / active user
3,003 messages exchanged last week — 73 per weekly active user.
What our users are doing
Solo usage, every week
- ·Running health experiments
- ·Tracking calories
- ·Managing pain
- ·Researching supplements
What's running
Group challenges
- ·12 group chats active last week, up from one in June
- ·The most active group sent 255 messages to Murph last week
- ·Laughs, reactions, trash talk at the referee
- ·Voice memos back and forth with Murph
Ops weekly growth compass with referral-link usage, sponsorship accounting, messaging activity, message volume, and monthly revenue history
Thirty-day movement
People who messaged Murph
Each UTC window counts retained distinct senders whose messages Murph received across personal and group chats. Personal and owned-group rows are removed with account deletion; activity retained in another member's shared group follows normal content retention. Solid sage tracks the trailing seven-day window; dashed sand shows each completed UTC day. Unknown history is left blank.
Total messages sent
Cumulative hosted messages through each completed UTC day. Unavailable history is left blank.
Messages sent per day
Daily inbound messages plus tracked Linq replies, by UTC date. Unavailable days are left blank.
Intake and activation
Daily member records created and starter usage activated by UTC date.
Revenue snapshots
Daily captured MRR and paying customer count.
Monthly revenue
An estimate, not invoices: the month's latest recorded subscription rate plus top-up and group sponsorship cash paid that UTC month. Refunds are not subtracted, and account deletion can remove past purchase cash or leave an old group gift counted as a regular top-up. The newest bar is month to date, a month with no snapshot withholds its total, and months from before the subscription split show subscriptions as one combined line. Hover, tap, or focus a bar for the breakdown.
Signup referral funnel
Referral link usage
Last 30 UTC dates through capture. A use is counted when a recipient selects Join Murph and an attributed invite is created. Page views, copied links, and shares are not tracked here. Counts reflect retained records, so account deletion can remove a claim or its referral attribution from this view.
Join Murph claims
37
Attributed invites
Activated claims
20
Observed by capture
Activated by capture
54.1%
Open cohorts; newer claims have less time
Active referrers
18
With at least 1 claim
Daily claim cohorts
Claims and the claims activated by capture, grouped by the invite's UTC claim date. These cohorts remain open; newer claims have had less time to activate.
Signup referral funnel · empty
Referral link usage
Last 30 UTC dates through capture. A use is counted when a recipient selects Join Murph and an attributed invite is created. Page views, copied links, and shares are not tracked here. Counts reflect retained records, so account deletion can remove a claim or its referral attribution from this view.
Join Murph claims
0
Attributed invites
Activated claims
0
Observed by capture
Activated by capture
N/A
No claims in window
Active referrers
0
With at least 1 claim
No retained referral claims were recorded in this 30-day window.
Trial start provenance
Starter activation paths
Source is captured when starter usage activates. Direct iMessage means an inbound iMessage activated starter access. Historical activations without persisted provenance remain Unknown.
Direct iMessage
5
Last 30 UTC days
Website
11
Last 30 UTC days
Companion
8
Last 30 UTC days
Migrated
2
Last 30 UTC days
Unknown
3
Last 30 UTC days
| Started | Path | Contact hint | Member record |
|---|---|---|---|
| StartedJul 31, 2:09 PM UTC | Path Direct iMessageInbound iMessage | Contact hintPhone *** 0194 | Member recordCreated same UTC day |
| StartedJul 30, 5:42 PM UTC | Path Companion appAuthenticated native onboarding | Contact hintNo phone hint | Member recordCreated Jul 12, 2026 · 18 days earlier |
| StartedJul 29, 11:21 AM UTC | Path WebsiteAuthenticated web onboarding | Contact hintPhone *** 4827 | Member recordCreated same UTC day |
| StartedJul 28, 1:05 PM UTC | Path UnknownSource was not captured | Contact hintNo phone hint | Member recordCreated Jun 18, 2026 · 40 days earlier |
Empty trial start provenance
Starter activation paths
Source is captured when starter usage activates. Direct iMessage means an inbound iMessage activated starter access. Historical activations without persisted provenance remain Unknown.
Direct iMessage
0
Last 30 UTC days
Website
0
Last 30 UTC days
Companion
0
Last 30 UTC days
Migrated
0
Last 30 UTC days
Unknown
0
Last 30 UTC days
| Started | Path | Contact hint | Member record |
|---|
Group sponsorship accounting
Group sponsorships
Monthly sponsorships are capped usage authorizations, not subscriptions, so their caps and charges stay outside plan MRR. Gross charges are fulfilled live-mode payments still represented in the retained sponsorship ledger in the current UTC month and do not net refunds or disputes; usage is exact sponsor-funded credit consumed in the same window.
Gross sponsor charges MTD
$35.00
4 retained fulfilled payments · refunds not netted
Sponsored usage MTD
$4.25
Actual funded usage consumed
Remaining sponsored usage
$11.75
Current unspent fulfilled sponsorship credit
Total active monthly cap
$30/mo
2 active capped authorizations · maximum, not MRR
| Source | Payments | Gross charges MTD |
|---|---|---|
| Monthly sponsorship charges | 3 | $15.00 |
| One-time contributions | 1 | $20.00 |
| Gross sponsorship charges | 4 | $35.00 |
Weekly intake semantics
Weekly intake and activation
Rolling seven-day member-record creation and starter-activation volumes, newest first. A member record can predate activation, so use Starter start paths for acquisition provenance.
| Window | Member records | Record change | Starter activations | Activation change |
|---|---|---|---|---|
| Jul 25 to Jul 31 | 34 | +13% week over week | 23 | +10% week over week |
| Jul 18 to Jul 24 | 30 | No week baseline | 21 | No week baseline |
Target hit
MRR growth per week
+10.8%
10% target hitClosest daily snapshot from six to eight days ago
Current MRR$186
Recurring subscriptions only; sponsorship stays separate
Tracked fulfilled top-ups12
Retained history + new fulfillments
Messaged Murph today
22
Unique senders whose messages Murph received since 00:00 UTC
Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Messaged Murph · last 7 days
87
143 MAU across personal + group chats
+8.8% WAU versus the prior seven days · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Paying customer growth
+5.9%
71 paying now
Funnel checks
Records
34member records created
+13.3% versus the prior seven days
Activate
23starter activations
+9.5% versus the prior seven days
Monetize
42.9%
18 of 42 mature starter activations
Below target
MRR growth per week
+6.2%
Below 10% targetClosest daily snapshot from six to eight days ago
Current MRR$186
Recurring subscriptions only; sponsorship stays separate
Tracked fulfilled top-ups12
Retained history + new fulfillments
Messaged Murph today
22
Unique senders whose messages Murph received since 00:00 UTC
Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Messaged Murph · last 7 days
87
143 MAU across personal + group chats
+8.8% WAU versus the prior seven days · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Paying customer growth
+5.9%
71 paying now
Funnel checks
Records
34member records created
+13.3% versus the prior seven days
Activate
23starter activations
+9.5% versus the prior seven days
Monetize
42.9%
18 of 42 mature starter activations
No MRR baseline
MRR growth per week
N/A
No weekly baseline
Current MRR$186
Recurring subscriptions only; sponsorship stays separate
Tracked fulfilled top-ups12
Retained history + new fulfillments
Messaged Murph today
22
Unique senders whose messages Murph received since 00:00 UTC
Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Messaged Murph · last 7 days
87
143 MAU across personal + group chats
+8.8% WAU versus the prior seven days · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Paying customer growth
+5.9%
71 paying now
Funnel checks
Records
34member records created
+13.3% versus the prior seven days
Activate
23starter activations
+9.5% versus the prior seven days
Monetize
42.9%
18 of 42 mature starter activations
No supporting baselines
MRR growth per week
N/A
No weekly baseline
Current MRR$0
Recurring subscriptions only; sponsorship stays separate
Tracked fulfilled top-ups12
Retained history + new fulfillments
Messaged Murph today
0
Unique senders whose messages Murph received since 00:00 UTC
Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Messaged Murph · last 7 days
0
0 MAU across personal + group chats
No prior-week WAU baseline · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Paying customer growth
N/A
0 paying now
Funnel checks
Records
0member records created
No prior-week baseline
Activate
0starter activations
No prior-week baseline
Monetize
N/A
No mature cohort
Partial MAU history
MRR growth per week
+6.2%
Below 10% targetClosest daily snapshot from six to eight days ago
Current MRR$186
Recurring subscriptions only; sponsorship stays separate
Tracked fulfilled top-ups12
Retained history + new fulfillments
Messaged Murph today
22
Unique senders whose messages Murph received since 00:00 UTC
Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Messaged Murph · last 7 days
87
At least 119 MAU across personal + group chats
+8.8% WAU versus the prior seven days · MAU is a lower bound because older group sender evidence was intentionally retired · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Paying customer growth
+5.9%
71 paying now
Funnel checks
Records
34member records created
+13.3% versus the prior seven days
Activate
23starter activations
+9.5% versus the prior seven days
Monetize
42.9%
18 of 42 mature starter activations
Partial weekly history
MRR growth per week
+6.2%
Below 10% targetClosest daily snapshot from six to eight days ago
Current MRR$186
Recurring subscriptions only; sponsorship stays separate
Tracked fulfilled top-ups12
Retained history + new fulfillments
Messaged Murph today
At least 19
Unique senders whose messages Murph received since 00:00 UTC
Today is a lower bound because group sender evidence was intentionally retired · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Messaged Murph · last 7 days
At least 82
At least 119 MAU across personal + group chats
Prior-week comparison unavailable because older group sender evidence was intentionally retired · Each retained distinct sender counts once when Murph receives a message in the UTC window, across personal + group chats
Paying customer growth
+5.9%
71 paying now
Funnel checks
Records
34member records created
+13.3% versus the prior seven days
Activate
23starter activations
+9.5% versus the prior seven days
Monetize
42.9%
18 of 42 mature starter activations